Tell me about Meesho platform :
Meesho is a mobile app-based platform that allows individuals to start their own online reselling business. It was founded in 2015 by two IIT Delhi alumni, Vidit Aatrey and Sanjeev Barnwal. Meesho is currently one of the leading e-commerce platforms in India, with over 13 million registered users.
The Meesho app allows users to browse through a wide range of products, including clothing, accessories, electronics, and home decor. Users can select the products they want to sell, and then promote them to their social network, including friends, family, and acquaintances, through social media platforms like WhatsApp, Facebook, and Instagram.
Meesho provides a wide range of tools and resources to help users start and manage their reselling business, including product catalogs, marketing materials, payment and delivery processing, and customer support. Meesho also offers various training and support programs, including online tutorials and webinars, to help users improve their selling skills and grow their business.
Meesho's unique selling proposition is that it enables anyone with a smartphone and an internet connection to start their own online business without any investment or prior experience. The platform has become particularly popular among women in India, many of whom use it to start their own home-based businesses.
In addition to empowering individual entrepreneurs, Meesho has also helped to support local businesses and communities by enabling small-scale manufacturers and suppliers to connect with a wider audience and expand their reach.
Meesho is a social commerce platform that connects suppliers or manufacturers of various products with individual entrepreneurs who can sell those products to their network. Meesho has a wide range of products, including apparel, accessories, beauty products, electronics, home decor, and more.
The Meesho app is user-friendly and allows users to browse products, manage orders, track shipments, and communicate with suppliers and customers easily. It also provides various payment options, including online payment gateways and cash on delivery, making transactions easy and secure.
One of the key features of Meesho is that it offers flexible working hours and the freedom to work from home, making it an ideal platform for people who are looking for a part-time job or a side hustle. The platform provides opportunities for people to start their own business with little or no investment and minimal risk.
Meesho has also helped to create employment opportunities and empower women entrepreneurs in India, where there is a significant gender gap in entrepreneurship. The platform has enabled many women to start their own businesses and achieve financial independence.
In addition to providing an opportunity for individuals to start their own businesses, Meesho also benefits manufacturers and suppliers by helping them reach a wider audience and increase their sales. Meesho also provides a feedback mechanism for suppliers, which helps them improve their products and services based on customer feedback.
Overall, Meesho is an innovative platform that has revolutionized the way people do business in India. By providing a simple and user-friendly interface, flexible working hours, and opportunities for growth and development, Meesho has become a popular platform for entrepreneurs and small businesses in India.
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